When cutting-edge looks matter as much as fabulous images, the chic lines of the Cyber-shot TX7 stand out from the crowd. Exquisitely finished in a choice of three fashion colours, the slender body conceals a Carl Zeiss 4x optical zoom lens. Unusually for such a thin camera, the 25mm wide angle capability gives you freedom to pack more into each scene ¨C from dramatic landscapes to group scenes and atmospheric portraits.

The generously-sized wide 8.9cm (3.5±) touchscreen LCD and streamlined user interface makes operation beautifully simple. TruBlack screen technology minimises reflections and boosts contrast for a richly detailed view of your shots, even when you're outdoors in bright daylight.

The Cyber-shot TX7 also features Intelligent Sweep Panorama and 1080i HD video shooting ¨C all accessed in an instant from the intuitive touchscreen.